The following notes will be all about the research that my target audience has answered on the questionnaire that I have given them.
I made sure that there is an even result coming from 7 males and 7 females. I did this because males and think differently from females.
The majority of the people of who filled in this questionnaire are between the ages of 0 - 16. My actual age range is between the age of 13 - 26. I chose this age range because I chose to promote my product to that certain age range.
There is a tie in the result and the majority of the people likes the genre of Horror/Thriller and Romance. This result is is good because it is important to know that this age range does enjoy watching romance.
Why do you like this genre?
Action - 2.
Two people said that they enjoy to watch action because they are boys.
Romance -3.
Three people said that they like to watch romance because they can relate to it; because they like the feeling of falling in love all over again; because they can get inspired.
Drama - 1.
One person said that they like to watch a drama film because they like to cry.
Horror/Thriller - 3.
Three people said that they enjoy watching horror films because they like the adrenaline, and they get excited.
Comedy - 1.
One person said that they like to watch comedy because it helps them feel happy when they are sad.
Sci-fi - 2.
Two people said that they enjoy watching sci-fi because we don't get to see supernatural things in real life.
Adventure -1.
One person said they like to watch adventure films because this person likes to travel.
Musical -1.
One person enjoys musical films because this person likes to sing.
It's good to know that my chosen age range does go to the cinema which means that 100% of them likes to watch films. This is good because this means that they will want to watch my theatrical trailer.
The majority of the people said that poster is the best way to advertise films. This result is good because my ancillary product is to create a film poster. In this case, my chosen age range would tend to look at posters more which means that this will be a best way to advertise and promote my product.
The majority of the people said that they like to watch theatrical trailers, which is an advantage for me as my target audience will be interested in watching my theatrical trailer.
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